Leverage the world’s largest commercial platform to profitably extend your business reach
Extend your reach beyond your website while growing your customer base
Amazon as a Key Cog in the Strategic Marketing Mix for Growth-Focused Companies
Amazon is one of the biggest players in the game when it comes to eCommerce, boasting $386 billion in sales in 2020.
In today’s business environment, product-based businesses which do not make Amazon part of their online customer acquisition strategy might be sorely missing out.
From profiting from the world’s largest commercial ecosystem to showcase your products to advertising your products using an array of cost-per-click (CPC) and cost-per-impression (CPM) options, or using sponsored listings or sponsored brand advertising to further promote your products, Amazon can be an extremely profitable channel for many businesses to boost their revenues. At the same time it can also be an excellent way for businesses to test whether their core or complementary products resonate with consumers, and as a result, can be further scaled both within the Amazon ecosystem and in other marketing channels.
All of this, before one even begins to consider whether Amazon FBA might be a viable way to manage the fulfillment, logistics, shipping, and order handling that goes with increasing and scaling customer demand.
As one can see, there are plenty of ways that Amazon can add value to your business. The question is, which way(s) is right for you?
This is where we come in.
Amazon Is a Key Part of a Growth Marketing Framework That Should Be Present in Your Organization
Whether you are looking to build out a strategy or help with optimizing listings, creating content, or setting up or managing a profitable PPC campaign, we can help.
We optimize your listing’s keywords, photos, and design to facilitate shoppers finding products that suit them
We actively manage and watch over your Amazon account, ensuring that your PPC campaigns generate a profitable return, optimizing those listings and keywords which generate the highest number of conversions, in the most profitable way
We develop an Amazon Sponsored Ads strategy to generate additional traffic and sales beyond listings and PPC campaigns